According to Sports Media Watch:
A 7-inning Cardinals-Braves Sunday Night Baseball game averaged just 931,000 viewers on ESPN over the weekend, down 49% from the comparable window in 2019 (Cubs-Dodgers: 1.84M) and the least-watched Sunday night game this season. The game aired opposite an NBA Game 7 (Hawks-Sixers: 6.16M) and partially overlapped with the final round of golf’s U.S. Open.
Sports Media Watch also reported, that TBS averaged 359,000 for its season debut of A’s-Yankees last Sunday afternoon — unsurprisingly down 46% from its first game last season, which aired on the opening weekend of the months-delayed season (7/26/20 Yankees-Nationals: 659K). Going back just a little bit ESPN averaged 445,000 for Red Sox-Braves last Wednesday — down 30% from 2019 (Brewers-Astros: 632K).
All of this and these abysmal ratings come on the heel of the league embracing Black Lives Matter which terrorized cities and caused so much racial division and upheaval last year.
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Full Sports Media Watch analysis can be accessed here: